Our target audience

Their age
The main age group that we are targeting is from 15-20, this is as we feel that this is mainly the age group that enjoy horror films the most and will be excited by it. I am apart of this age group myself so will be easier for me to interact with others also in the age group and discuss whether they like my idea and would want to see the trailer.





Their gender

We are generally aiming ours at both genders as they both can enjoy horror films but males stereotypically like them more as they enjoy the gore and are almost excited by being scared whereas women do not stereotypically.





Their class
The class of our target audience will be at lower class, this is because they enjoy horror films and it almost makes their life feel better and is a good way to escape their normal lives. They will be in the C2, D and E part of the British Social Grading Scale, this is good because it covers roughly 45% of the UK population.



Their interests
Although it will be mainly aimed at someone with any types of interests, a lot of the people will be interested in supernatural and paranormal things and could have encountered paranormal experiences before in their life, teenagers like these types of films as it gives them something to speak about with their friends which I have experienced myself.